Stop Recruiting

Recruiting this is a topic that seems to be very popular among MLM experts.  Think about it, I don't know you or who you look up to, but if your experience in MLM has been anything like mine was you are listening to someone who preaches that.  When it comes down to real life and what actually works recruiting is dumb.

So if recruiting doesn't work why do people preach on it. Well it is  good for some people and a lot of companies today aren't legit so essentially they pay you to recruit. But speaking as someone who has been burned by scams, and felt the pain that is recruiting. It is not something that I would suggest.

One of the reasons I don't like or even condone recruiting is because in order to make money with recruiting you have to recruit a TON of people.  But, in reality you can only successfully mentor 2-3 people at a time.  Because of this fact,  if you choose to recruit you will experience high attrition rates and your team will not be loyal.

So at this point you should have realized that if you want to build a strong business that will last untill you die, no matter what happens to your company you need to stop recruiting.

You may be asking yourself how do I build a business without recruiting people.  That is actually a fantastic question.  You see MLM despite what the gurus say is not so much a sales business as it is a teaching&mentoring business.  So your goal should be not to recruit but to sponsor and mentor your people.  But in order to be successful at this industry there is one skill you need to really have mastered.  That skill is building relationships, without ulterior motives.  So my suggestion for you is to just start listening to others truly care about what's going on with them.  If their is an opportunity for you to suggest your business casually say " are you open to other avenues of income?"  If they say yes qualify them.

Hope that was helpful.

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How your Advertising?

If you are in a home based business and your struggling I can almost guarantee that your not advertising. It amazes me how many business owners have no interest in advertising, ARE YOU SERIOUS how do you expect people to buy from you. I know you may not like the electronic age but the fact is its here, and baring a meteor strike or nuclear war its here to stay. So what you have to ask yourself is what should I choose to do with my business? This is what I would suggest.

1. Figure out who you want to market to, if you have a great product that is attractive to car people advertise to them not stay at home moms. You have to study your market, and figure out what their needs are.

2. You need to forget about the appearance of your blog. If you are a small company, or just starting out: just take action even if your blog looks like crap continue to work at it. YOU HAVE TO START SOMEWHERE.

3. Use FACEBOOK you have to realize that FACEBOOK has become part of our lives. It is almost like a virtual world we live in. And the MAGIC thing about facebook is MOST of our society use it to connect and find things they want. So your goal in MARKETING/ADVERTISING is to become really easily accessible. The easier you are to find, or get a hold of the more likely people are to buy whatever you sell.

4. Make sure you figure out what problems your customers face and have SOLUTIONS to their problems. If you can enable your clients/prospects to figure out how to solve the problems they have. They will buy from you without thinking. This is why INFOMERCIALS sell so much stuff; one they are EVERYWHERE. Secondly they advertise solutions. I find myself wanting to buy the stuff on infomercials without researching first which is how they get you.

5. Study:

always be studying your industry and marketing. Because marketing and advertising is something that is always changing and evolving. So if you don't keep up you will miss out on prospects you might have gotten otherwise.

How to have an Organization!

Having been through a lot of different steps in my business I have learned a lot of different things.  It is so important for you to constantly be in a process of perfecting.  But, one of the things I have noticed that can happen to a lot of people in this industry is that they fade in and out of success.  It doesn't matter what company it is, it happens in all of them.  So what are the keys to keeping yourself from that?  I feel after speaking to some very wise people who have spent a lot of time in the industry that there are 4 things that if you do will keep you from that.  The only thing is this advice might contradict the BUILD IT quick and BIG philosophy.

1. Fellowship- You need to have fellowship with your organization and you need to really care about them.  Now I mean really CARE, what do I mean by this well this means you have to not be afraid to tell them what they need to hear not what they want to hear.  Being easy on people doesn't only do a dis-service to you but them as well.

2. Follow up- The art of the follow up is so important and can not be emphasized enough, because if you sell a product that is supposed to be really awesome and the customer doesnt experience that for some reason maybe they used the product wrong this may discourage them and cause them to quit, using/reccomending your product.

3. Recruit capable prospects-  I was recently watching a video from a industry leader and he talked about oberserving people around you and seeing which people you would choose as the best people for your organization.  Remember you want stable, capable, qualified prospects NOT LOSERS.

4. Passion-  Make sure that the people you bring in your organization want, and are willing to purchase the products you sell before they become distributors.  This is very important because they need to be passionate about the product before they sell it otherwise they wont last through the hard times in the business.

Stop Being Selfish

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I was watching a training today that was in the back office of  MLSP and I had a realization that not only had I been making excuses for not doing the things I needed to do for my business, but I had also not realized that something had happened to me today that could have substantial value to me and others.  People you have got to be aware of the things that happen to you in your day that my serve as inspiration to others.  You have power that you probably aren't really aware of. Maybe your afraid to share for whatever reason.  Well decide today that your going to stop doing what you have been doing and start doing what you need to do.

Anyways earlier today I was calling some leads on craigslist when I called upon a gentleman that my heart went out to.  He had a speech impediment and it seemed to give him quite a bit of trouble.  And when we were speaking on the phone with a tone I cant describe he asked me if he needed to send me a resume.  The way he said it almost brought me to tears.  I felt for him, because growing up I was the subject of hazing and I feel for people who have gone through that like I have.  I could tell that he was down on his luck and needed something.  At that point I said to him I have got something here that I believe will definitely help you if your open to it.  He was ready to sign up but didn't have the money.  I said when could you get it because it is a very small fee to join my company.  He said "Next Wendnesday" I said great I cant wait to help you.  What I didnt realize at the time was how many people he could inspire.  If this gentleman spent his time working the business and does what I tell him to I think he can really do well at this, which that in itself is powerful enough to inspire lots of people.

There are things that will hinder you in life or MLM fear being probably the biggest thing.  So stop being afraid of what people will think or say about the things you do.  All that matters is weather your happy in the end, keep an open mind though because some people might be telling you things that you think are critical just to help you.  This business is all about learning and improving.  Your going to have to get used to improving or else things will not turn out well for you.  Well thats all I have for today hope I helped some of you folks and lets make the end of this week great.